News

It's Mid-June. We’ve just been hit by a polar blast and there is another dose just around the corner. Winter has only just begun, but the days are gloomily short, and summer at the beach seems but a distant memory. How will we survive the next six months cooped up indoors until the mercury begins to rise...

New Zealand-based e-commerce company Lone Kauri Road Ltd has launched the first of a range of eco-friendly wooden surfboards on its flagship online shopping store lonekauri.com. The premium quality wooden surfboards are the result of collaboration with Gisborne-based surfboard manufacturer Red Leaf Surfboards...

As I’m sure most of you are aware, Aotearoa is the Māori name for New Zealand. The common translation is "the land of the long white cloud". But on occasion, you may hear surfers refer to Aotearoa with an alternative translation - the land of the long wide lefts. This is of course due to our island nation’s abundance of left-hand point breaks. NZ really is goofy foot heaven.

EcoPro cork traction pads are the first 100% cork traction pad and the most eco-friendly traction pad of the surf industry. The brainchild of Ruben Verdadeiro, a surfer for over 30 years and artist, the traction pads were recently selected as a top 50 finalist in the 2018 ISPO BrandNew Awards at ISPO Munich. 

Plastic is cheap, convenient and versatile. So much so that we are producing nearly 300 million tons of it every year, according to recent figures on PlasticOceans.org. Half of this mountain of plastic is for a single use. Staggering. It’s no surprise we've created a colossal environmental issue.

The name Lone Kauri is inspired by Lone Kauri Road, an artery that winds down through native bush in Auckland's Waitakere Ranges. Lone Kauri Road concludes at Karekare Beach, a spectacular black sand surf beach made famous in Jane Campion's mysterious drama ‘The Piano’ in 1993.